Category Archives: Books

Ignorance to Competitive Business Models Costs Incumbents $60 Billion by Refusing to Pay Strategy Taxes

There is a really dumb press release (and I say dumb because of its FUDy tone) at Marketwire suggesting that open source is a threat to the software business. This is may be true, but I think my …

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Latest Harry Potter book breaks sales records despite availability on Bit Torrent

Torrent Freak reports that the book is available for download on BitTorrent. Yet, Amazon reports 2 million have been pre-ordered. This just goes to show that there is real value in hard copies of media (music, movies, …

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Today’s Professions are Tomorrow’s Hobbies and DIY Tasks

The demands for particular professions come and go. The people ordained into the priesthood of some professions like to think that his or her service as a scarce good even in the face of the DIY ethic, sometimes …

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How I discovered most of the books I have read for the past year and a half

I started reading blogs and listening to podcasts around February 2005. I started blogging myself around August 2005. I started buying books like crazy about a year and a couple months after that, starting in 2006. …

Posted in Books, I heard it on a podcast, New Marketing | 1 Comment

The Secret to 37 Signals’ Strategy

I just downloaded an audio book on selling, Let’s Get Real or Let’s Not Play by Mahan Khalsa from Audible.com at the recommendation of Rajesh Setty in his ChangeThis Manifesto 25 Ways to Distinguish Yourself. I am only …

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All Authors Should Blog

Assuming a book has sold any significant number, an author of a book has a built-in audience. The readers of a book will want to know what the opinions are on related topics, or how the author sees …

Posted in Books, I heard it on a podcast, New Marketing, Social Web | 3 Comments